Wednesday, November 27, 2019
Analysis and Review of the Decisions made in the Simulation of the Lenity Hospital for Advanced Care (LHAC)
Analysis and Review of the Decisions made in the Simulation of the Lenity Hospital for Advanced Care (LHAC) Introduction Organizations in the society exist in an environment that requires comparison with other similar organizations for improvement purposes. Depending on the objectives of an organization, performance benchmarking has proved to be an effective way of ensuring that they maintain a competitive advantage in the industry.Advertising We will write a custom research paper sample on Analysis and Review of the Decisions made in the Simulation of the Lenity Hospital for Advanced Care (LHAC) specifically for you for only $16.05 $11/page Learn More The health sector is not an exception. Through simulation, performance benchmarking is done to ensure that health organizations maintain quality service, the safety of the patients, staff and other people in the sector while fulfilling the standards of the regulators. The health sector is faced with various issues that require to be addressed. The online simulation process in the health sector is crucial in the trai ning of personnel, making their decision making process easier and ensuring the safety of the patients while making use of innovations in this case. This paper addresses the decisions made in the online simulation of Lenity Hospital for Advanced Care. Summary of the Simulation The simulation carried out on Lenity Hospital for Advanced Care was to address the increases in the nosocomial infections. These infections are a threat to the hospital due to its role in ensuring the safety of the patients and other personnel and people involved in the process (Jarvis, 2008). The increases proved to be unsustainable from a liability perspective since the personnel and other resources were concentrating more on them yet they originated from the hospital practices. The costs involved in their treatment and management proved to be inefficient. The infections also proved unsustainable from a quality perspective since LHAC was questioned on its quality maintenance and assurance in the process. Thi s was done through performance benchmarking to identify the root causes of the problem, the establishment of airway recommendations and identification of process improvement strategies. The simulation identified the root causes as the equipment practices that were rather inefficient in the hospital and offered recommendations based on effective sanitation and the incorporation of the functional strategy to the business strategy. Analysis of the Decisions Made in the Simulation This section addresses the decisions made from the simulation classified as the root cause, the airway recommendations established, the benchmarking partnership and the process improvement strategies.Advertising Looking for research paper on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More Identification of the root cause The Lenity Hospital for Advanced Care (LHAC) has experienced increases in the rates of nosocomial infections. Nosocomial in fections as Jarvis (2008) assert comes as a result of transmission of an infectious disease which could be contagious or caused by a pathogenic organism. The types of these nosocomial infections range from surgical related infections, central nervous system infections, skin infections, blood stream infections, gastrointestinal infections, urinary tract infections, and respiratory infections which all are facilitated by the conditions and practices at the hospital facilities (Health Grades Inc, 2010). The process of addressing nosocomial infections is critical due to the diagnosis that is sensitive and the fact that some of them turn out to be drug resistant. The identification of the root cause of the infections was the most prudent way of addressing the issue to avoid recurrences and reduce costs in management. The simulation on Lenity Hospital for Advanced Care (LHAC) identified the root cause of the nosocomial infections increase as the equipment practices in the hospital that we re inefficient. This cause was motivated by the exposures to diseases and environmental pollutants in the hospital (Health Grades Inc, 2010). The inefficient use of facilities was related to lack of homogeneity in the use of equipment in the various departments, sharing of the equipments among departments, poor sanitation of the equipment, the fact that the equipment was not enough while personal responsibility and proper use of the equipment was limited. The infections thus spread even as the number of patients in the departments increased. The infections were further encouraged by lack of coordination of equipment use. For example, two or more different departments could be using the same equipment in their diagnosis of conditions, which could lead to the easier transmission between patients due to exposure to contaminants. The hospital also lacked tracking systems to monitor the use and care of equipment (Thornton, De Rosa Craven, 2002). In addressing the root cause of the probl em of nosocomial infections, personally, I could include more monitoring systems and checks of the environmental pollutants and training process of personnel to be able to identify whether their lack of experience with the equipment caused them to be unable to use them or whether it was out of negligence and ignorance and provide the necessary recommendations accordingly. Establishment of Airway The identification of the root cause of the nosocomial infections being inefficient handling of equipment at Lenity Hospital, there was a need to offer recommendations that would seek to ensure proper management of the equipment and an environment of safety and caution.Advertising We will write a custom research paper sample on Analysis and Review of the Decisions made in the Simulation of the Lenity Hospital for Advanced Care (LHAC) specifically for you for only $16.05 $11/page Learn More The recommendations offered were on the basis of the risks they posed through contamination to patients, staff and visitors at the hospital. They were also based on the regulations requirements for health safety in the health sector as a way of improving the health care and quality health (Moller Sonntag, 1998). The recommendations offered include the effective training of personnel on the use of the equipment and increasing their awareness of the nosocomial infections (Lack, 1996). This recommendation is necessary since the equipment in the health care facilities do require knowledge in the use and maintenance. The skills on the use of the equipment would make the personnel aware of their contributions in nosocomial infections and provide ways of minimizing them. Another recommendation was the use of a tracking system. This system would serve to ensure the sanitation of the equipment. The sanitation would be necessary to ensure safety through avoidance of sharing of equipment that poses a high risk of infection (Cohen, 2006). Additionally, the system would require accountability of inventory. It is also recommendable that Lenity hospital ensures the availability of equipment and distribution through out the departments and also ensures reliability where the equipment would be available when needed to avoid the use of other equipment that would increase the risk of infection. Further, the equipment that is very risky would require being disposable to avoid contamination through reuse due to the sensitivity of the equipment (Moller Sonntag, 1998). For example the equipment dealing with the injections blood and so on. The outcome of the recommendation was impressive. Lenity management set up a tracking system for the sanitation of the equipment. They additionally, instituted inventory controls with the employment of inventory clerks. The clerks have the mandate of ensuring that the inventory bought meets the safety requirements and minimizes the risk of infections as much as possible. They also have the responsibility of ensuring that the equipment is supplied in the hospital in due time and track the stock levels to ensure that the equipment is bought in time. The hospital management also sought on reducing infection through the use of disposable equipment and the maintenance of a sterilizing department to oversee the safety after the cleaning of equipment before reuse.Advertising Looking for research paper on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More In doing of the simulation for another time, I could have followed the steps and measures I took in this current one since it was conclusive and the recommendations proved feasible and would not only ensure safety and reduce nosocomial infections, but would also improve the reputation of LHAC and reduce the costs of operation (Zulch Rinn, 1999). Benchmarking Partner The benchmarking partner chosen for this simulation was the information services department of the Lenity Hospital for Advanced Care. This was based on the reason that this was part of the LHAC and so would provide internal information regarding the safety. Additionally, the department would offer statistics to base the simulation on and provide the resources of the best practice in the sector (Cohen, 2006). The department proved reliable in providing the information needed on the safety levels, use of the equipment, data on nosocomial infections as well as the comparisons with the industry since LHAC covers a great sha re of market in the health sector. In doing the simulation again, I would incorporate the safety department to assess the levels of safety and comparisons with the safety expectations of the health sector. Process Improvement Strategies The functional strategy was chosen to be incorporated in the overall business strategy since the strategy is feasible and applicable in the reference area of ensuring the management of equipment. This strategy emphasizes resource productivity and uses specialized work force (Thornton et al., 2002). This is recommendable to ensure that the use of equipments at Lenity Hospital is by specialized people to avoid misuse and increase the sensitivity to safety. It was observed that there is need to incorporate the functional strategy to the overall business strategy (Jarillo, 1993). This would be by emphasizing the need for safety and proper management of equipment in every department and the endeavor to reduce the nosocomial infections from a departmental basis. Summary and Conclusion The simulation carried out on Lenity Hospital for Advanced Care revealed the root cause of the increasing nosocomial infections as the inefficient equipment practices. This scenario is common not to LHAC only, but in major health care facilities. The inefficient equipment practices are attributable to the strategies of safety and management, lack of awareness in the use of the equipment or lack of personal responsibility. The simulation recognized the need to address the nosocomial infections as a way of reducing the costs involved in the treatment and management, the improvement of the reputation of LHAC and the fulfillment of the industry safety and legal requirements. The recommendations provided were the establishment of a tracking system, effective training of personnel and the increase in sanitation practices. The benchmark partner used for the simulation was the information services department of Lenity Hospital while the functional strategy was emphasized with the need to ensure that the overall business strategy acts as the guide in this. The simulation was effectively done without the need for major changes in the approach although the benchmark partner would further incorporate the safety department of Lenity Hospital. Reference List Cohen, S. (2006). Virtual Decisions. New Jersey: Lawrence Erlbaum Associates Publications. Health Grades Inc. (2010). Nosocomial Infections. Web. Jarillo, C. (1993). Strategic Networks: Creating Borderless Organizations. Oxford: Butterworth-Heinemann. Jarvis, W. (2008). Bennett Brachmans Hospital Infections. London: A C Black Publishers Limited. Lack, R. (1996). Essentials of Health and Safety Management. New York: CRC Press. Moller, J., Sonntag, H. (1998). Systematic analysis and controlling of health care organizations lead to numerical health care improvements. Health Manpower Management, 24(5), 178-182. Thornton, D., De Rosa, F., Craven, D. (2002). Nosocomial pneumonia: emerging con cepts in diagnosis, management, and prophylaxis. Current Opinion in Critical Care, 8(5), 421-429. Zulch, G., Rinn, A. (1999). Simulation based performance analysis and benchmarking. International Journal of Business Performance Management, 1(2), 200-218.
Saturday, November 23, 2019
Synonyms for Car
Synonyms for Car Synonyms for ââ¬Å"Carâ⬠Synonyms for ââ¬Å"Carâ⬠By Mark Nichol The question of how to refer to one of the most integral artifacts of modern civilization illustrates the value of synonyms: The word a writer uses to refer to a car can assign value to that object and help the reader gauge nuances of the writerââ¬â¢s tone. Car is a perfectly suitable, utilitarian word, but so many other possibilities await the resourceful writer. The formal term, automobile, and its truncated form, auto, are useful for elegant variation, conveyance conveys a highfalutin feel, and motorcar has a vintage connotation. Meanwhile, vehicle is inclusive of other types of motorized transportation. For mock-poetic humorous effect, a writer might refer to his or her chariot or phaeton. (The latter is one of many synonyms for carriage, most of which, like phaeton, are obscure but can, given supporting syntax, be clear to the reader.) More informally, among other possible jocular references are buggy for a small, humble car and ââ¬Å"babe magnetâ⬠(or my own clunky but precise coinage, ââ¬Å"midlife-crisis-mobileâ⬠) for a particularly sleek, sporty car. (Of course, ââ¬Å"babe magnetâ⬠can also be applied ironically to a car that is anything but alluring.) Words and phrases that describe the category or size of vehicle include compact, convertible, coupe, hardtop, hatchback, sedan, ââ¬Å"sports carâ⬠(or roadster, which can have a jaunty tone in the midst of lighthearted language), ââ¬Å"sport utility vehicle,â⬠ââ¬Å"station wagon,â⬠subcompact, truck, and van. Specific car brands inspire nicknames: Beamer or Beemer (BMW), Chevy (Chevrolet), Lambo (Lamborghini). Pejorative terms include beater, bucket, clunker, crate, heap, jalopy, junker, rattletrap, and wreck. (ââ¬Å"Gas guzzler,â⬠meanwhile, emphasizes a carââ¬â¢s lack of fuel economy, and ââ¬Å"land yachtâ⬠also indicates excessive size.) Among the celebratory slang terms are ride (an example of a verb converted to a noun) and wheels or ââ¬Å"set of wheelsâ⬠(examples of synecdoche, in which the name of a part represents the whole). Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Addressing A Letter to Two PeopleRound vs. AroundRunning Errands and Doing Chores
Thursday, November 21, 2019
A Comparison of the Characterization of Sherlock Holmes Essay
A Comparison of the Characterization of Sherlock Holmes - Essay Example Sherlock Holmes is the most prominent creation of Sir Arthur Conan Doyle. Since Holmesââ¬â¢s first fictional appearance in 1887, he has become the model of the amateur private detective. Although Sherlock Holmes is not one of the first private detectives who came into the fiction world, the fame he attained after his literary origin dwarfed his fictional ancestors and started his way to eternity. Together with his friend Dr. Watson, they have frequently appeared in all sorts of literature, movies and TV series. In the movie, the novel and the show, Sherlock Holmes is character is portrayed differently and similarly. Similarities: In the novel and in the movie, Sherlock Holmes is a detective; he is brilliant and intelligent, and very knowledgeable. Differences: In the novel, Sherlock Holmes is portrayed as a musician because he plays the violin so well, he his knowledgeable in many fields like literature, politics, botany, geology, chemistry, British law and anatomy. He is also an expert in boxing; he is a swordsman and a singlestick player. In the movie Sherlock Holmes (Robert Downey) he is portrayed differently as rude, dangerous, emotional and tricky. The main difference in the show Sherlock (Benedict Cumberbatch) is the mode of dressing because he puts on a big coat every time the time and is at all times professionally clad, and he sometimes stays away from the old styled hat, large oversized coat, and piped trouser that he has always had in past years. The other difference is that he possesses the art of assumption.
Wednesday, November 20, 2019
Is it possible for freedom to be enhanced by government interference Essay
Is it possible for freedom to be enhanced by government interference in the lives of individuals - Essay Example These freedoms are seen as essential to the existence and maintenance of a leberal democracy. The position in the UK was very different and owed much to Dicey, and the Human Rights Act 1998. ââ¬Å"â⬠¦.With us the law of the constitution, the rules which in foreign coumtries naturally form part of a constitutional code, are not the source but the consequence of the rights of individuals, as defined and enforced by the courts; that, in short, the principles of private law have with us been by the action of the courts and parliament so extended as to determine the position of the crown and of its servants; thus the constitution is the result of the ordinary law of the land.â⬠(Dicey, A.V, 1969,p.203) In other countries, the rights of the citizen are usually to be found enunciated in general terms in a Bill of Rights or other constitutional document. The effectiveness od such instruments varies greatly. A Bill of Rights is not an automatic guarantee of liberty; its efficacy depends on the integrity of the institutions which apply it, and on the determination of the people that it should be maintained. â⬠Thus, to secure the individualââ¬â¢s right to freedom from unlawful or arbitrary detention, our law provides specific and detailed remedies such as habeas corpus and the action for false imprisonment. The rights which have been afforded in this way are for most part negative rights to be protected from interference from others,â⬠¦.â⬠(Allen, M, & Thompson, B, 2005, p.441) The legal remedies provided for interference with the citizenââ¬â¢s rights have in recent times been overlaid by procedures which are designed to afford not so much remedies in the strict sense of the term as facilities for obtaining independence and impartial scrutiny of action by public bodies about which an individual believes he has cause for complaint, even though
Sunday, November 17, 2019
Barley production in the United States Essay Example for Free
Barley production in the United States Essay Share of US in global barley production is decreasing and about 1% drop can be clearly seen from 2000 to 2005. Currently US produces about 3. 5% of the total global production. European Union, Russia, Canada and Australia lead the pack. In US the barley is produced mainly in North Dakota, Montana, Idaho, Washington, Minnesota and South Dakota. These six states account for about 80% of the US barley production. The area under barley cultivation in these six states are 1. 05, 0. 80, 0. 56, 0. 21, 0. 12 and 0. 06 million acres for the states North Dakota, Montana, Idaho, Washington, Minnesota and South Dakota respectively in 2006 (fapri. missouri 2006). In US the area under cultivation of barley and wheat is continuously decreasing while that under corn and soyabean is increasing. Total area under barley cultivation has decreased from 9 million acres in 1991 to about 3. 5 million acres in 2006 and accordingly the total production of barley has also decreased from about 9 million ton in 1991 to just 4. 4 million ton in 2005. US production averages 400 million bushels per year with an annual value of $923 million as a raw commodity (1988 1997). In USA production of the malt barley is mainly in the western states. Of the barley consumed domestically, approximately 55% of the barley crop is used for animal feed 39% for malt production 3. 5% as seed 1. 7% in food products Total value of the annual barley crop is $184 million for barley and milled products $48 million for malt and malt extracts $332 million for beer. US production represents 5-10% of the world production. Largest importers of US barley are Japan and Mexico. Malting and Brewing It is imperative to examine the malting, brewing and fermentation process in primarily to understand the quality requirements for the barley to be use for production of beer. Various unit processes in production of beer are ââ¬â making malt, drying and milling of malt, producing wort, brewing, fermentation, maturation and bottling. We will examine each of the unit processes in somewhat detail. In the malt house, barley grain germination is initiated by the uptake of water in a steeping vessel. The grain imbibes water during controlled cycles of water spraying or water immersion followed by aeration, until the water content of the grain reaches 42 to 48%. Water enters the grain via the embryo, and after approximately 24 hours, the first visible sign of germination is the appearance of the root, as a white chit. The grains are then transferred to malting beds where germination is allowed to proceed over a period of around 5 days. The speed of germination is controlled by temperature and aeration of the malt bed, while moisture content is maintained by spraying. Further embryo growth, with the appearance of rootlets and acrospires, can lead to root entangling. The grain bed is regularly turned with a rotating screw to prevent grains matting together. Green malt, produced after five days of germination, is kiln dried and partly cooked in a forced flow of hot air. Hydrolases produced during malting are partially inactivated during this process. Malt color, enhanced by kilning at higher temperatures, may be desirable for production of darker beer, but it leads to further heat-inactivation of hydrolases. The brittle malt rootlets are separated from the malt and utilized in animal feeds. The kilned malt is stable for storage and has a friable texture suitable for the milling process which proceeds brewing. The brew house consists of brewery buildings housing machinery and equipment for the production of wort. Processes taking place here include milling of the kiln dried malt, mashing, filtration and wort boiling. The malt is milled into fine grits to ensure good access of water to grain particles in the subsequent phase of beer production. Milling energy is a good indication of malt quality, where homogeneously modified malt has a lower milling energy. Malt may be supplemented with solid adjunct, i. e. a sugar source such as flaked or roasted barley, in order to impart specific flavor or colour characteristics to the finished beer. Milled malt is mixed thoroughly with two to four volumes of water to yield mash, and subjected to a process denoted mashing that fundamentally is an extension of malting with the action of various enzymes. Boiled, gelatinized starch from maize or rice grains may be supplemented as adjunct during mashing to achieve a higher content of fermentable sugars. At the end of the mashing operation, soluble substances and residual solid particles are separated by filtration into sweet wort and spent grains, respectively. Factors influencing mash filtration are complex and range from physical effects, such as particle size, to high viscosity caused by gum and protein aggregates. In the next process in the brew house, hops are added to the wort as a source of bitter substances, which are solubilized during wort boiling ( 1 h) and give beer its characteristic taste and aroma. In addition, wort boiling serves to denature enzymes and other proteins, sterilizes the wort, and yields a darker liquid which is an excellent medium for subsequent fermentation with brewers yeast. During the primary fermentation, the fermentable sugars, mainly maltose and glucose are converted to ethanol and carbon dioxide. This action is performed by the brewing yeast, which during the brewing process also produces many of the characteristic aroma compounds found in beer. At the end of the primary fermentation, the yeast cells flocculate and sediment at the bottom of the fermenter and can be cropped and used for a new fermentation. Not all yeast cells sediment; some will remain in suspension, and these cells are responsible for maturation of the beer. During this process the off-flavor, diacetyl is degraded to below the taste threshold. The fermentation characteristics of brewers yeast are strain-dependent and are genetically inherited. Much of the genetics of Saccharomyces yeasts has been elucidated, and the knowledge gained, forms the basis for breeding of brewing yeast. Thus, new types of beer with altered aromas can be produced with yeast strains selected through breeding. After fermentation the temperature is lowered and the beer is maturated for a period during which the off-flavor component diacetyl is assimilated by yeast cells. Mature beer is then chilled to a temperature of -2 oC for a couple of days. By doing so the colloidal stability of the beer is greatly improved due to precipitation of protein-tannin complexes, which are only sparingly soluble at low temperature. The beer is now ready for final stabilization, which removes further amounts of proteinaceous matter and/or tannins, and subsequent filtration. The bright beer so obtained, and adjusted to the correct carbon dioxide content, is now ready for bottling. When the residual yeast cells have been removed it is of utmost importance that oxygen uptake is reduced as much as possible, since oxygen will damage the flavor stability of the beer and, despite intensive stabilisation, also impairs its colloidal stability. Finished beer is either bottled or canned or filled into kegs. It may be tunnel pasteurized, flash pasteurized or aseptically bottled. In either case the beer must appear fresh, bright and without faults to the customer and hence the quality is a matter of great concern. The beer must also be free from micro-organisms to ensure wholesomeness and biological stability. The ethanol content must obey fiscal rules but is also of major importance for the flavor of the beer. This is further influenced by a wide range of compounds that may be present in even very small amounts. Visually the finished beer must form nice foam on pouring; it must have an attractive colour. Despite use of the choicest raw materials and careful brewing performance the beer is a fragile liquid, especially when not stored cold. The fine balanced aroma of fresh beer is eventually replaced by a less attractive smell and likewise the taste deteriorates. The basis for this decay is a matter of intense research.
Friday, November 15, 2019
Science and God Essay -- essays research papers
"In the beginning, when God created the heavens and the earthâ⬠¦" (Genesis 1:1), the words that start it all if you are a Catholic. Children are brought up to believe that God took seven days out of his schedule to create the earth and all that is in and on it from a "formless wasteland" (Genesis 1:2). He gave man his shape and the keys to paradise and life rolls on from there. They know history of man through the Bible, and if it is not in the Bible, it did not happen. Die hard followers the Bible know little outside of the Good Book and thusly show their Those who took on the ideals of the enlightenment or raised with little to no theological beliefs have questioned the existence of God and the Bible. They have chosen to have the power of science be their creator and savior. No mythical oracles, no prophets, just the theories of motion, space, and relativity to guide them in their lives, and the gap has never been filled. To them, all of the questions can b e answered with one answer: E=MC2. Since the first questions of the validity of the Bible arose with people like Aristotle, Plato, and Moses Maimonides. In fact, Maimonides said, "conflicts between science and the Bible arise from either from a lack of scientific knowledge or a defective understanding of the Bible," (Schroeder, 1997). What he means is that science cannot answer everything with science or the Bible; there must be some happy medium where the two can play off each other. The belief in religion and the understanding of science do not have to conflict and contradict each other; they can work together in helping people fully understand the universe, the world, life and death, and most importantly themselves. The universe that surrounds us had no origin in the Bible, it is just there and only the creation of the earth is discussed. Scientists have calculated the power of the big bang to be 10120 in strength. "If the energy of the big bang were different by one part of 10120 there would be no life anywhere in the universe. The universe is tuned for life from its inception," (Schroeder, 1997). This statement is relaying messages of the two schools of thought at once. The religion translation of this statement is that something that precise could only have been made by some divine creator. The Scientific translation is none at al... ...old as the birth one, but still does not give an answer to the afterlife. Death as seen as the body simply shutting down the heart, brain, and other vital organs stop functioning, thus having no energy left to operate and live. It does not tell where you go when you die if you go anywhere at all. God intentionally keeps that a secret from mortal men so that fear and obedience can be instilled. Science cannot explain the afterlife with a theory or a rule that has to follow an equation or variable. It is just out of the field of study for science. People of the past have ascribed either to a scientific answer or to a theological belief to answer the questions they have. People pray to God for a cure to their disease, others visit a doctor or pharmacist. Nowadays people have become more liberal with their beliefs and where they look for answers. Priests go to the drugstore and scientists have been attending Sunday mass. The blending of the religions does not close doors and minds; it opens the mind to new interpretations of science and the Bible just the same. Harmony is being found, and questions that are more personal are being answered. It is truly something everyone can agree on.
Tuesday, November 12, 2019
Self Analysis Example
Name: Mark Anthony D. MendozaDate: April 20, 2013 Subject: Contemporary Management Theories: Self Analysis Part Ia. INTEREST 1. How do I like to spend my time? I really want to spend my time in doing worthwhile things. I work, study and join adventurous activities. Most importantly, I always find time to participate with our religious activities like our house to house preaching to share the good news about the kingdom of God Jehovah. 2. Do I enjoy working with people? Yes. I enjoy working with different kinds of people. Actually, I prefer working with a group rather than working alone. 3.Do I like to work with mechanical things? Yes. When I was in high school we were taught to do mechanical things like electrical applications, carpentry and troubleshooting appliances. During my free time, I usually do troubleshoot dysfunctional home appliances even though I am not that good at it. 4. Do I enjoy working with data? I do enjoy working with data most especially if itââ¬â¢s numerical or accounting related. 5. Am I a member of many Organizations? No. At present I am only a member of some organizations. 6. Do I enjoy physical activities? I am a very active person enjoying physical activities.I usually play games like table tennis, badminton and volleyball. I also join adventurous activities like mountain climbing. At least twice a year, we enjoy hiking for at most three days in the mountains of Kayapa and Ambaguio. 7. Do I like to read? I am not really that kind of person who is fond of reading. It usually depends on my mood but most of the time my retention is at most two hours. ABILITIES 1. Am I adept at analysis? I believe that I am not that adept regarding analytical matters. 2. Am I adept at working with computers? Yes. It is with the aid of the computer subjects integrated in our curriculum.It is also enhanced by the use of computer s at work. I became familiar with various applications and I was acquainted on how to operate them properly. 3. Do I have good verbal and written communication skills? I can also consider that my writing and speaking abilities are good. It is with the help of the subjects I teach in class. Through regular class discussion my speaking abilities are gradually improved. The many write ups, concept papers, case analyses that I have prepared also enhances my writing abilities. 4. What special talents do I have? I do not have any special talent. 5.At which abilities do I wish I were more adept? I wish I am more intellectually inclined with excellent writing and communication skills. PERSONALITY 1. What are my good and bad traits? Some of my good are the following. I have sense of helping the needy. I also know my responsibilities as a child, brother and as a person to others. I can also consider myself as cheerful. Some of my bad habits are the following. Sometimes, I am late going to work. I am also lazy in doing household chores. 2. Am I competitive? One of my mottos in life is ââ¬Å"Always do your bestâ⬠. I always do my best in everything I do.It may be academics, work or whatever it maybe. 3. Do I work well with others? I can assume that I work well with others. Basing on my present job most of my officemates, if not all, like to work with me. I can say that because I am easy to work with and I am always practicing flexibility. 4. Am I outspoken? I think so. Most of the time, I say things that I know is right. 5. Am I a leader or a follower? I can be a combination of both but most of the time I am a follower. I am an abiding individual. I usually follow orders as long as it is positive and not against my will. 6.Do I work quickly, or am I methodical? I am a fast worker; I easily find ways on how to get things done. Basing from the comments I have earned from my supervisor during my On-the-job training, she said that I am an accurate and fast worker. 7. Do I get along with others? I think I am. I have group of friends and I can go along with others easily. Again, basing on the comm ents of one of my supervisor from my evaluation, she said that ââ¬Å"everybody in the office likes meâ⬠. 8. Am I ambitious? Yes I am. I am really ambitious in the sense that I want to achieve a lot of things in my life.But I think that my ambition is not just an ambition because everything I dream is accompanied with action. 9. Do I work well independently of others? I can also work well independently. This is very true when I make my reaction papers, concept papers and other individual reports. But I am fonder with working with a group. DESIRED JOB ENVIRONMENT 1. Am I willing to relocate? Why? Yes. If it is a requirement for the job to relocate I will be much willing to relocate. I know myself that I can easily adapt different kinds of working environment. Actually, I am also planning to work abroad and that requires relocation. 2.Do I have geographical preference? Why? Yes, I want to work in a place wherein the climate is good. If I would choose the location it would be some where in Europe. I have a preference over the geography of the place where I will work because it might be uncomfortable for me to stay in is some places and that makes me unproductive. 3. Would I mind traveling in my job? For me traveling as part of my job is not a problem. Actually, I do enjoy going to different places. It would be an addition to my experience while performing the task given to me. 4. Do I have to work for a large or nationally known firm to be satisfied?I prefer to work in large and known company. It is for the fact that it will not only offer greater financial help but greater opportunities for career advancement. 5. Must my job offer rapid promotion opportunities? Not necessarily. Even though most of the employees would want to be promoted, I would not consider it as my main stimulus. As long as I am happy with my job it would be good for me. Promotion would just be considered as an additional prize of enjoying my job. 6. If I could design my own job, what char acteristics would it have? I would like that I would be leading the financial aspects of the business.I would like to decide on financial matters, give reports on the standing of the business and share in the decision making. 7. How important is high initial salary for me? For me, high initial salary is not that important because I know that salary increase goes with experience and service. What is important is I like the job I will be doing. EDUCATION 1. How have my courses and extracurricular activities prepared me for a specific job? The courses we had during our undergraduate studies really helped us to be prepared for whatever career path we may go. It is due to these courses that we have been acquainted to different job scenarios.With the help of the On-the-job training, the theories we have learned in school were reinforced to make us fit with the job. 2. Which were my best subjects? My worst? If I am going to base it on the rating I earned. I would say my best subjects would be Physical Education because I got a very high grade. If it is based on learning, I would choose my accounting subjects because I really learned a lot. I consider Income taxation as my worst subject because I got the lowest grade among all the subjects I have taken. It was an irony because the subject is one of the subjects I have taught. . Is my GPA a good indication of my academic ability? Why? I do really believe that my GPA is an actual interpretation of my academic ability. It is because I am convinced that my GPA really shows what I did. 4. Do I aspire to a graduate degree? Before beginning my job? It is not that necessary for me. I got a job before I was being able to hold a degree. 5. Why did I choose my major? Actually, I do not have much good reasons why I choose accounting. I have chosen the field of accounting just because I loved numbers. PERSONAL GOALS 1. What are my short-term and long term goals? Why?My present goal is to be able to pass the CPA board examination. One of my long term goals would be the establishment of my own convenience store and I am the manager. 2. Am I career oriented, or do I have broader interest? I can say that I have broader interest with regards to the career I have chosen. I would not just stick for the fact that I am an accountant but to pursue my goal to become an entrepreneur. 3. What are my career goals? First, I want to pass the CPA board examination. Then work with an auditing company wherein I can travel not only locally but internationally.After gaining all the expertise I would like to run my own business. 4. What jobs are likely to help me achieve my goals? I think any jobs that are related to my degree would be an addition to the achievement of my goals. 5. What do I hope to be doing in 5 years? In 10 year? Five years from now I hope that I would be one of the most successful accountant and employee of a well-known company. And after five years, I hope that I would be managing my own business. 6. What do I want out of life? Poverty, suffering, sickness and death. I would like that every individual would be enjoying the gift of life God has given us.EXPERIENCE 1. What previous jobs have I held? What were my responsibilities in each job? I worked as an Accounts Receivable Analyst. I prepare an analysis of the accounts of every student and make necessary adjustments if errors are made. I was also the liaison office of Saint Maryââ¬â¢s University. I transact business with different banks and other governmental agencies. I prepare premium reports of employees. 2. What internships or co-op positions have held? What were my responsibilities? I have my internship at metro bank. I was assigned to compute and update the time deposits of depositors.I have also done clerical works like sorting of checks and counting cash. 3. What volunteer positions have I held? What were my responsibilities? When one of my officemate attended the review for the CPA board exam, I took over some of her work. I prepare bank reconciliation statements and prepare checks for disbursement. 4. Were any of my jobs or positions applicable to positions I may seeking? How? As an accounting major, I would be looking for job that is in line with my degree. My experience on my previous jobs will be an additional factor because I also learned a lot of things that I may use on my next job. 5.What did I like most about my previous jobs? I like the company of my officemates who are always there to support. I love the way our superior treated us. 6. If I had to do it over again, would I work in these jobs? Why? Yes, I really love the world of accounting. As long as I am still enjoying my field, I would be much willing to do it all over and over again. Part 1b. Leadership Lifeline A 1. What are the key experiences that shaped my present as leader? Being a good follower makes a good leader. All the theories I have learned and the teaching of my teachers during my undergraduate studies helped me to become a good leader.As a teacher, I have known how to management my class properly. Teach them how to be a good student and help them cope up with academic difficulties. I also make it sure that they have learned something about the subject I have taught them. I have also learned a lot of thing from the interaction from my students. 2. Who were the key influences that developed me into the kind of leader I am today? I would give the main credit to my parents who molded me to become a good person. Also with my teachers who shared their knowledge and expertise. My officemates who taught me understand the essence of work and camaraderie. . What are the key lessons I have learned about leadership? As stated above, I believe that a good leader must be a good follower. A leader should not be so autocratic but must listen to the ideas and needs of his team. 4. What was the most difficult leadership challenge that I have experienced as a leader? What was the impact of this challenge to me? The mos t difficult challenge was during my first year of teaching. It is very challenging because I donââ¬â¢t have any teaching experience yet and it was my first time, also for the fact that some of my students are older than me. I took the challenge positively.I prepared my lessons well before discussions. It is very fulfilling because I have received positive outcomes. 5. What have been my experiences in doing collaborative work as a leader? How were my experiences? It is really fun and interesting doing such an activity. I enjoy working with a group most especially on exchanging of ideas. This experience adds up to the confidence in doing successful activity. 6. From my story as a leader what is my purpose in life? As leader, I need to show good example to all the people. I need to exert more effort to be able to meet the expectations of those who believe in my abilities.MY LEADERSHIP LIFELINE B PEELING BACK THE ONION: WHAT IS MY AUTHENTIC SELF 1. My Values and Principles I have gro wn up with the Filipino values of love and respect, giving much importance to family. My principles in life are usually based from the bible. I follow the golden rule that is to do what is right to others so that others will also do the same. I also show genuine love to everyone as much as I can. 2. My strengths I consider my positive attitude toward others, work and life. In addition, I also consider my adept understanding with my chosen field of expertise and numerical reasoning. . My purpose One of my major purposes in life is to help others know to the Kingdom of God. I also may sure that my family would feel how much I care and love them. I am also here to share what I have and serve others. It may not be financially but my presence to them can make a difference. With regards to being a leader, service is what matters most. 4. My weaknesses I have low self-esteem and confidence. I donââ¬â¢t usually have the guts to do things on my own and show what I am really capable. I am always on doubt for myself. I have low regard with my abilities.I also find it difficult to say my opinions about different matters. 5. My talents I am somewhat inclined with numerical reasoning. I donââ¬â¢t really know my talents are. MY LEADERSHIP LIFELINE C What do my story and my authentic self as a leader say about my Worldview, Values, Talents and Purpose. 1. WORLDVIEW: How do you seek or look at the world? What does the world mean to you? I look at the world as a perfect place to explore and share what we have and what we are to others. It means that I need to appreciate all the precious things that are provided to us.The world is also a place where we can show the best we can be and contribute for its development. 2. VALUES: What principles you will never sacrifice? a. Honesty b. Faith c. Justice d. Equality e. Love 3. TALENTS: What are you naturally good at? What do you naturally enjoy to do, think and learn about? a. Numerical reasoning b. Dancing c. Playing sports d. H iking e. Preaching 4. PURPOSE: What is the purpose of your life? What issue, group or sector is involved on life message? One of my major purposes in life is to help others know to the Kingdom of God.I also may sure that my family would feel how much I care and love them. I am also here to share what I have and serve others. It may not be financially but my presence to them can make a difference. With regards to being a leader, service is what matters most. 5. ISSUE: How is your life purpose related to the central issues you are facing? One of the issues I am facing now is time management. As stated above, my major purpose in life is to preach the Kingdom of God but I am working full time so I am face with the dilemma on how to achieve that goal. Most often, I lack time to do all the things I really wanted to do. Part II. STRENGTHS |WEAKNESSES | |Sociable |Tardiness | |Adept in Computer applications |Low self-esteem | |Good reading and communication skills |Doubtful about my abili ties | |Responsible |Low self confidence | |Competitive |Lack of confidence to share opinions | |Fast worker | | |Adaptable | | |Career oriented | |
Sunday, November 10, 2019
Othello and Family Guy
Othello Cast inspired by the characters of Michaela N Cleveland Brown as Othello Cleveland Brown is overall a kind person with a hot temper. He becomes jealous easily, especially in terms of his marriage and wife. Cleveland trusts his friends to a fault, and is dim-witted. All these traits strike a strong resemblance to Othello. Similar to Othello, Cleveland racially does not fit in among friends, and both are treated different as a result. Both men also are trusted by their friends, and care more about what is going to make them happy in the moment, rather than long term.Cleveland and Othello tend to speak coarsely and slowly, as opposed to those who they mingle with. Othello and Cleveland furthermore are laid back. The men usually are the puppets of their mates, going with the flow and believing the most ridiculous of things. Cleveland represents Shakespeare's Othello quite perfectly. Brian as Iago Brian is extremely intelligent, logical, and rational character. He is trusted, but not loyal to those who trust him. His motivations are not always clear or obvious.Brian is thought of as ââ¬Å"man's best friendâ⬠but he doesn't act that way. He is generally mean spirited, quick-tempered, and has a sarcastic, dry, yet hilarious, sense of humor. These traits bear resemblance to Iago, Othello's enemy. Iago and Brian are also manipulative, deceptive, and untrustworthy. Both characters lack a sense of emotion and compassion, as they are willing to do things, like kill friends or a wife, easily. Brian has a crush on Louis, and Iago is taken by Desdemona.Together they have a love-hate relationship with women, enjoying them physically, but annoyed with femininity and emotional drama. Iago and Brian mirror each other perfectly. Lois as Desdemona Lois is a complex, sweet, yet dark, jealous, and somewhat cold-hearted woman. She is known to cheat, be devious, and be extremely flirtatious, which in turn gets her into trouble. She loves her husband, but doesn't have a pr oblem with being unfaithful to him. She is known to be a beauty, and to have left her father to pursue a crazy lifestyle.Lois is a strong, independent woman despite being a wife. She furthermore has a bewitching affect over men, and she uses this gift to get what she wants. Desdemona is very much like Lois in all this attributes. Desdemona seems innocent but is truly brilliantly mischievous. Both are smart, but don't always think before they act. They are both comparable, thus match beautifully. Joe Swanson as Michael Cassio Joe makes a perfect Cassio. Joe is a police officer, just as Cassio is a lieutenant.Joe is devoted, loyal, moral, masculine, buff, admirable, and honorable. Cassio in ââ¬ËOthello' is also very much like this. Glenn Quagmire as Roderigo Roderigo is rich, rather foolish, too trusting of Iago, and interested in Desdemona. Quagmire is also well off, acts unintelligently, and is interested in women to an extreme. Both men are so obsessed over a certain woman they will do whatever it takes. They trust their friends to a fault and lack compassion. Both men exemplify immaturity too. Therefore, Quagmire and Roderigo quite nicely pair up.Bonnie as Bianca Bianca and Bonnie were prostitutes, loved fame and a title. They spoke softly and meaningfully. ââ¬Ë Carter as Brabanzio Carter is fatherly, rich, over-protective of his daughter, self-important, powerful, devious, blustering, and gets angry with his daughter's husband numerously. Brabanzio is also fatherly, a senator, very protective of his daughter, devious, blubbering, self-intelligible, and is upset when his daughter leaves him for Othello. Both men hate their sons-in-law with a fiery passion. They are two of a kind.
Friday, November 8, 2019
Stereographic Photography
Stereographic Photography Stereographs were a very popular form of photography in the 19th century. Using a special camera, photographers would take two nearly identical images which, when printed side by side, would appear as a three dimensional image when viewed through a set of special lenses called a stereoscope. Millions of stereoview cards were sold and a stereoscope kept in the parlor was a common entertainment item for decades. Images on the cards ranged from portraits of popular figures to comical incidents to spectacular scenic views. When executed by talented photographers, stereoview cards could make scenes appear extremely realistic. For example, a stereographic image shot from a tower of the Brooklyn Bridge during its construction, when viewed with the proper lenses, makes the viewer feel as if they are about to step out on a precarious rope footbridge. The popularity of stereoview cards faded by about 1900. Large archives of them still exist and thousands of them can be viewed online. Many historic scenes were recorded as stereo images by noted photographers including Alexander Gardner and Mathew Brady, and scenes from Antietam and Gettysburg can seem particularly vivid when viewed with the proper equipment that shows off their original 3-D aspect. History of Stereographs The earliest stereoscopes were invented in the late 1830s, but it wasnââ¬â¢t until the Great Exhibition of 1851 that a practical method of publishing stereo images was introduced to the public. Throughout the 1850s the popularity of stereographic images grew, and before long many thousands of cards printed with side-by-side images were being sold. Photographers of the era tended to be businessmen fixated on capturing images that would sell to the public. And the popularity of the stereoscopic format dictated that many images would be captured with stereoscopic cameras. The format was especially suited to landscape photography, as spectacular sites such as waterfalls or mountain ranges would appear to jump out at the viewer. In typical use, stereoscopic images would be viewed as parlor entertainment. In an era before films or television, families would experience what it was like to see distant landmarks or exotic landscapes by passing around the stereoscope. Stereo cards were often sold in numbered sets, so consumers could easily buy a series of views related to a particular theme.à Its apparent by viewing vintage stereoscopic images that photographers would try to choose vantage points which would emphasize the 3-dimensional effect. Some photographs that might be impressive when shot with a normal camera can seem thrilling, if not terrifying, when viewed with the full sterescopic effect. Even serious subjects, including very grim scenes shot during the Civil War, were captured as stereoscopic images. Alexander Gardner used a stereoscopic camera when he took his classic photographs at Antietam. When viewed today with lenses that replicate the three-dimensional effect, the images, especially of dead soldiers in poses of rigor mortis, are chilling. Following the Civil War, popular subjects for stereoscopic photography would have been the construction of the railroads in the West, and the construction of landmarks such as the Brooklyn Bridge. Photographers with stereoscopic cameras made considerable effort to capture scenes with spectacular scenery, à such as Yosemite Valley in California. Stereoscopic photographs even led to the founding of the National Parks. Tales of spectacular landscapes in the Yellowstone region were discounted as rumors or wild tales told by mountain men. In the 1870s stereoscopic images were taken in the Yellowstone region and they were shown to members of Congress. Through the magic of stereoscopic photography skeptical legislators could experience some of the grandeur of Yellowstones majestic scenery, and the argument to preserve the wilderness was thereby strengthened. Vintage stereoscopic cards can be found today at flea markets, antique stores, and online auction sites, and modern lorgnette viewers (which can be purchased through online dealers) make it possible to experience the thrill of 19th century stereoscopes.à Sources: Stereoscopes.à St. James Encyclopedia of Popular Culture, edited by Thomas Riggs, 2nd ed., vol. 4, St. James Press, 2013, pp. 709-711. Brady, Mathew.à UXL Encyclopedia of World Biography, edited by Laura B. Tyle, vol. 2, UXL, 2003, pp. 269-270.à Photography.à Gale Library of Daily Life:à American Civil War, edited by Steven E. Woodworth, vol. 1, Gale, 2008, pp. 275-287.
Tuesday, November 5, 2019
Visa para recibir tratamiento médico en Estados Unidos
Visa para recibir tratamiento mà ©dico en Estados Unidos Las personas extranjeras que residen habitualmente fuera de los Estados Unidos y que desean ingresar al paà s para recibir tratamiento mà ©dicoà debenà hacerlo con estatus de turista. Es decir, no hay una visa mà ©dica o una visa humanitaria. En este artà culo se informa sobre las diferentes opciones para ingresar como turista en los Estados Unidos y los problemas que pueden surgir tanto a la hora de solicitar una visa como cuando ya se tiene y se debe evitar situaciones que den lugar a su cancelacià ³n, à incluidos los casos especà ficos de tener un bebà © en Estados Unidos cuando la mam tiene estatus migratorio de turista. Ingresar como turista en Estados Unidos para recibir tratamiento mà ©dico Las siguientes opciones no aplican a los ciudadanos canadienses, para quienes estn previstas otras à reglas. Para el resto de extranjeros estas son las opciones para ingresar como turista a los Estados Unidos: La primera opcià ³n y que va a aplicar a la mayorà a de los extranjeros, es sacar la visa de turista.à tambià ©n conocida como visa B2, à de paseo o placer.à En casos de urgencia para recibir el tratamiento mà ©dico, hay un protocolo previsto en los consulados para resolver estas solicitudes cuanto antes. Es muy comà ºn que cuando se ingresa con esta visa se reciba autorizacià ³n para permanecer en los Estados Unidos 180 dà as, pero no siempre es asà . Por ello es importante verificar la fecha fijada en el I-94, conocido tambià ©n como registro de ingreso y de salida. Nunca fiarse por la fecha de expiracià ³n del visado, que realmente significa otra cosa. Si una vez que se est en el hospital la estancia necesita alargarse, puede pedirse una extensià ³n. Los hospitales generalmente ayudan con este trmite. Si por razones de causa mayor no se salià ³ de Estados Unidos a tiempo ni se pidià ³ la extensià ³n, podrà a en algunos casos pedirse la restauracià ³n de estatus. Una segunda posibilidad sà ³lo posible para mexicanos o residentes permanentes en Mà ©xico que viven a lo largo de la frontera con Estados Unidos es ingresar con una visa lser, tambià ©n conocida como tarjeta de cruce. En estos casos el lugar donde se puede recibir el tratamiento est limitado a un nà ºmero de millas a contar desde la là nea fronteriza y tambià ©n est restringido el nà ºmero de dà as que se puede permanecer en Estados Unidos. Y finalmente, una tercera posibilidad es entrar como turista sin visa, por un mximo no extensible de 90 dà as. Para ello es necesario ser ciudadano de uno de la treintena de paà ses que pertenecen al Programa de Exencià ³n de Visas (VWP, por sus siglas en inglà ©s). Pero hay que tener muy claro que la estancia no se puede alargar, bajo ninguna circunstancia, ms de tres meses a contar desde el dà a de entrada a EEUU.à Si se llega por avià ³n hay que solicitar previamente una autorizacià ³n para volar, que se conoce como ESTA. En estos momentos esta opcià ³n solo aplica a chilenos, espaà ±oles y tambià ©n a algunas personas con doble nacionalidad y que por esa circunstancia uno de sus pasaportes es de un paà s incluido en el VWP. Problemas para ingresar a Estados Unidos como turista para recibir tratamiento mà ©dico En el caso de viajar sin visa por el programa que dispensa a los ciudadanos de 38 paà ses de este requisito los problemas pueden surgir de 2 formas. En primer lugar si un oficial de migracià ³n en un puerto de entrada considera que no se tienen ingresos suficientes para recibir el tratamiento y existe un riesgo de que esa persona se convierta en una carga pà ºblica.à En este caso se puede negar la entrada a Estados Unidos por ser inadmisible. El segundo problema puede surgir si los 90 dà as no son suficientes para completar el tratamiento mà ©dico y es que bajo ninguna circunstancia se puede sacar una visa en Estados Unidos o extender esa estancia de 3 meses. Por esta razà ³n se debe solicitar una visa de turista si el tratamiento va a durar ms tiempo, ya que debe evitarse quedar ms tiempo del permitido debido a sus graves consecuencias. En el caso de tener que solicitar una visa de turista los problemas pueden surgir ya al solicitarla. Es necesario ser considerado elegible para el visado y tambià ©n admisible para ingresar a los Estados Unidos. Respecto a esto à ºltimo, es importante poder demostrar ingresos o recursos para costear el tratamiento. Hay que evitar crear la sospecha de que se va a ser una carga econà ³mica para el gobierno de los Estados Unidos si la visa es aprobada. à Por lo tanto, estar en condicià ³n de acreditar uno o varios de los siguientes medios de pago: Seguro mà ©dicoIngresos o patrimonio propio o familiarDinero aportado por el gobierno del paà s al que uno pertenece, una ONG nacional o extranjera, etc. Ni las oficinas consulares de los Estados Unidos estn autorizadas a conceder visas para recibir tratamiento mà ©dico a personas que no pueden sufragar gastos mà ©dicos ni los hospitales van ha admitir ingresos sinà asegurarse el pago. Una vez que se tiene la visa de turista, à ©sta puede ser cancelada o revocada por muchas causas. Pero la ms comà ºn es quedarse ms tiempo del permitido. à Asimismo, puede haber problemas por ingresar con demasiada frecuencia. Para evitarlo, llevar siempre prueba que acredite el tratamiento mà ©dico y el pago de facturas. El caso comà ºn de ingresarà a Estados Unidos a tener un hijo Todos los dà as entran a EEUU decenas de mujeres extranjeras en las à ºltimas fases de sus embarazos para dar a luz, o como dicen en algunos paà ses, a aliviarse. Es una prctica comà ºn y legal que brinda un gran beneficio: la ciudadanà a estadounidense para el bebà © que nace en Estados Unidos. Pero hay que tener en cuenta ciertas circunstancias, para evitar problemas con el gobierno.à De interà ©s para los pacientes de cncer y sus familiares Las estadà sticas muestran que uno de los tratamientos que ms reciben en Estados Unidos los pacientes extranjeros tiene que ver con el cncer. Estos son los topà 10 hospitalesà para tratamiento de esta enfermedad.à Muchos de ellos tienen un departamento dedicado a ayudar a los pacientes internacionales en sus gestiones y un servicio que habla espaà ±ol. Este es un artà culo informativo. No es asesorà a legal.
Sunday, November 3, 2019
Customer Retention Activities Case Study Example | Topics and Well Written Essays - 750 words
Customer Retention Activities - Case Study Example In the year 1981, Liggett introduced generics to boost market share. The market competitors of Morris were RGR as the brand used to sell branded cigarettes comparatively cheaper through cheap resources and advertising fees. RJR had the leading market share within the industry due to its adopted price-cutting strategy. Ã The price cutting discounted strategy actually has helped the organization to regain the faith and trust of the loyal existing customers. It is true that recession has affected the sales growth rate of the organization. In an addition, affected purchasing power due to economic recession influenced several consumers to avoid the purchasing of the expensive premium branded cigarettes and buy cheap economic priced cigarettes. Therefore, discounted pricing strategy or price-cutting strategy has helped Marlboro to support the affected purchasing power of the target customers. Therefore, it has helped the organization to increase its market share significantly. Ã Discounted pricing strategy or price-cutting strategy can affect the brand image of Marlboro among the customers. It is one of the leading organizations within the industry. In addition to this, low pricing can create a negative perception in the minds of consumers regarding the quality of the product. Drastically too much discount can force the customers to think about the fall of quality of products. It can cause reduce sales growth rate of the organization. Ã Marlboro Man has become one of the major advertising or promotional campaign that helped the organization to become one of the leading organizations within the industry. Most importantly, promotion can be considered as one of the important strategic marketing tools that can help an organization to create effective brand awareness among consumers.
Friday, November 1, 2019
Use of Image and Text in Fun Home Essay Example | Topics and Well Written Essays - 1250 words
Use of Image and Text in Fun Home - Essay Example In Fun Home, images and texts are simple tools in the hands of a genius. Alison has crafted purity out of the ore about the same way an oyster conceives pearl involving internal and external forces and elements. Actually, Fun Home is the presentation of an individual and her family through the multi-media mix of texts and images. The choice and mode of the presentation are by themselves well thought out strategy and scheme conceived out of a mind possessing an array of personal and professional resources delectably executed with the characters and the end users in mind. The result is clarity of purpose, vision, mission and consummation. Alison has all the raw material in place borne out of her own familial experiences including tragic ones. She has this rare desire to portray the dilemma of man's reason d'tre through the eyes of her own family members. She nurtures the desire in silent secrecy for one full year, using the time to weave images and texts in her mind while recollecting and choosing incidents in the family from the past and present. It is not the form of images and text she is concerned with the formation stage. As a seasoned comic artist with twenty years experience behind her, it is not so difficult to organize style and sequence. The difficult part is to convince her family members why they must come under the gaze of the cartoonist. She is brutally frank about her own role in the story. In her own words, "It was a relief to go back to the comics and get my head out of my own ass because there's only so long you can obsess about your own childhood." (Shauna Swartz) Having buried her own past and proc livities, she is in the better position to empathize with her parents and siblings. Empathy is a strong feature in cartoons and characterization. Without empathy, one descends into an abyss of criticism and blame. Image and text This is the information age where people do not have time for details. Alison is generous with her visuals and economical with details. The characters in Fun Home are familiar to the reader because they happen to be the writer's family and develop rather quick rapport with readers who readily accept the "tragicomic" element in the book with a combination of amusement and sympathy. To Alison, it was important to strike the right balance between fact and fallacy. Facts were important because they exist, although sometimes it was difficult to explain why they existed in the first place. Fallacies also were placed side by side with facts as otherwise, it was difficult to do justice to the script. She took the blatant truth out of her life and that of her deviant father and deftly organized them side by side to highlight the paradox common to both fact and fallacy. Ultimately, the redeeming feature in the image and text is the bungling humour of the comic world where everything, everyone, and every event find peace and acceptance.Ã Ã
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